1. What is dark about the dark-side of business relationships?;Abosag;Industrial Marketing Management,2016
2. The use of pledges to build and sustain commitment in distribution channels;Anderson;Journal of Marketing Research,1992
3. A model of distributor firm and manufacturer firm working partnerships;Anderson;Journal of Marketing,1990
4. Creating, and delivering value: Business market management: Understanding;Anderson,1999
5. Value propositions as communication practice: Taking a wider view;Ballantyne;Industrial Marketing Management,2011