Abstract
Artificial intelligence in the hotel industry streamlines processes, personalizes services, enhances customer service, and analyzes data. It helps reduce costs, increase security, and improve competitiveness. In the current technology-driven era, it is essential for efficient operations and customer satisfaction. The main goal of the presented article is to explore and analyze the application of artificial intelligence in the hotel industry and map the effects it brings to hotels and other accommodation facilities in Slovakia. Using a sociological survey method in the form of a questionnaire, this article analyzes the extent of artificial intelligence technology implementation in accommodation facilities in Slovakia and the effects it brings. Based on the results of our primary research, we can conclude that artificial intelligence is not widely adopted in the Slovak hotel industry to its full potential, considering its possibilities and utilization in various operational areas of accommodation facilities.
Publisher
Centre for Evaluation in Education and Science (CEON/CEES)
Subject
Psychiatry and Mental health
Reference25 articles.
1. Ameen, N., Tarhini, A., Reppel, A., & Anand, A. (2021). Customer experiences in the age of artificial intelligence. Computers in Human Behavior, 114, 106548. https://doi.org/10.1016/j.chb.2020.106548;
2. Bhaskar, P., & Sharma, K. (2022). A critical insight into the role of artificial intelligence (AI) in tourism and hospitality industries. Pacific Business Review, 15(3), 76-85;
3. Bounatirou, M., & Lim, A. (2020). A case study on the impact of artificial intelligence on a hospitality company. In H. Ruël and A. Lombarts (Eds.), Sustainable Hospitality Management (Advanced Series in Management, Vol. 24) (pp. 179-187). Bingley: Emerald Publishing Limited. https://doi.org/10.1108/S1877-636120200000024013;
4. Chestler, D. (2016). How robots are storming the travel industry. Retrieved May 22, 2023 from https://www.hospitalitynet.org/opinion/4079202.html;
5. Davis, L. K. (2016). Hilton and IBM pilot -Connie‖ The world's first Watson-enabled hotel concierge robot. Retrieved May 22, 2023 from https://www.prnewswire.com/newsreleases/hilton-and-ibm-pilot-connie-the-worldsfirst-watson-enabled-hotel-concierge-300233140.html;
Cited by
1 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献