AN ENHANCEMENT EDAS METHOD BASED ON PROSPECT THEORY

Author:

Huang Yuhan1,Lin Rui2,Chen Xudong3

Affiliation:

1. Institute of Fundamental and Frontier Sciences, University of Electronic Science and Technology of China, Chengdu, 610054 Sichuan, P.R. China

2. School of Economics and Management, Chongqing University of Arts and Sciences, 402160 Chongqing, P.R. China

3. School of Accounting, Southwestern University of Finance and Economics, 610074 Chengdu, P.R. China

Abstract

Decision-making is the process of carefully considering multiple options and choosing the best one. The EDAS (evaluation based on distance from average solution) method has been studied in many multi-attributes decision-making (MADM) problem which assumes decisionmaking under absolute rationality. However, people usually show the characteristics of bounded rationality in the real decision-making process. Prospect theory (PT) utilizes gains and losses relative to the reference point to explain this phenomenon better. In this paper, an enhancement EDAS method based on PT will be proposed, which shows better properties in practice. We apply the traditional EDAS method and enhancement EDAS method to the same case and we utilize the sensitivity analysis and comparative analysis to analyze their performances. The result shows that our approach has a superiority compared with the traditional EDAS method. The methods we present are of great significance for investment decision-making problems, new product development, design plan selection and supplier selection.

Publisher

Vilnius Gediminas Technical University

Subject

Finance

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