Parasocial Interaction as More Than Friendship-Reference-Cited by-同舟云学术

Parasocial Interaction as More Than Friendship

Published:2011-01 Issue:3 Volume:23 Page:122-132
ISSN:1864-1105
Container-title:Journal of Media Psychology
language:en
Short-container-title:Journal of Media Psychology

Author:

Dibble Jayson L.¹,Rosaen Sarah F.²

Affiliation:

1. University of Hawai’i at Manoa, Honolulu, HI, USA

2. University of Michigan – Flint, Flint, MI, USA

Abstract

This study supports the refinement of the concept of parasocial interaction (PSI) to apply to mediated personae that viewers might dislike. By contrast, traditional approaches have treated PSI as a sort of friendship with the mediated persona. Participants (N = 249) were randomly assigned to self-select a liked or disliked television persona. Various viewer reactions to that character were measured using two different measures of PSI. The data revealed that participants did experience PSI with disliked characters as well as liked characters, and that the two measures of PSI did not appear to assess the same construct. Implications for future research are discussed.

Publisher

Hogrefe Publishing Group

Subject

Applied Psychology,Communication,Social Psychology

Link

https://econtent.hogrefe.com/doi/pdf/10.1027/1864-1105/a000044

Reference32 articles.

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