Theoretical Analysis of the VCG Mechanism for Sponsored Search Auctions by a Comprehensive Utility-Reference-Cited by-同舟云学术

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Theoretical Analysis of the VCG Mechanism for Sponsored Search Auctions by a Comprehensive Utility

Published:2015 Issue: Volume: Page:
ISSN:1556-5068
Container-title:SSRN Electronic Journal
language:en
Short-container-title:SSRN Journal

Author:

liu Dongfeng,Liu Shulin

Publisher

Elsevier BV

Reference10 articles.

1. Position auctions with consumer search;Susan Athey;Quarterly Journal of Economics,2011

2. Equilibrium Bids in Sponsored Search Auctions: Theory and Evidence;Tilman B�rgers;American Economic Journal: Microeconomics,2013

3. Antisocial Agents and Vickrey Auctions;Felix Brandt;Lecture Notes in Computer Science,2002

4. Decentralized voting with unconditional privacy

5. Internet Advertising and the Generalized Second Price Auction: Selling Billions of Dollars Worth of Keywords;Benjamin Edelman;American Economic Review,2007

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