1. All this information related to product critics can be shared by 200 others and it can reach an important number of potential customers;Jacobsen;this context, obtaining online information from other consumers as it is accessible 197 and credible has become compulsory,2021
2. as it 240 encourages the origination of new ideas. 241 Table 1 points out studies that have revealed that, by examining UGC on social 242 media channels, popular topics can be identified. Therefore, the following RQ is 243 suggested: 244 RQ1: Is it possible to identify popular food technology topics examining UGC on 245 Twitter? 246 Sentiment analysis has been extensively employed to classify the feelings 247 expressed, which are basically categorised into positive, neutral and negative 248 sentiments;Lin;Through these media,2014