Abstract
The aim of this paper is to examine the role of the protected areas (PAs) as investment codes, and their position in the investment landscape of the region as well as in the context of a balanced and eco-oriented post-war market. The authors conducted a quantitative literature review to investigate the market and investment flows, and they used a comparative method to identify the main vectors for renovating the post-war eco- -oriented market, attracting investment flows and adapting these tools to the Ukrainian economy. The study reveals that investment coding can be a digital tool for attracting potential investors to cooperate by providing access to important information such as economic, ecological, and statistical data. The introduction of investment coding can increase the amount of investments in the field of protected areas, allowing for faster turnover and more efficient use, and enabling national and foreign investors to enter a renewed eco-oriented area of the national economy, increase profits, and diversify risks. The paper suggests a bilateral business system for the PAs, consisting of both traditional and digital business models. The authors argue that private legal investment tools can stimulate the development of new vectors of entrepreneurial activity, including inclusive eco-business. Overall, this paper highlights the potential benefits of investment coding and private legal investment tools for the development of protected areas and eco-business in the region, and offers insights for policymakers and investors looking to promote sustainable economic growth. Keywords: protected areas, renovation economy, investment code, post-war period, local communities, investment puzzle of a region. JEL Classification: Q28, Q29, Q38, Q39
Publisher
University of Economics in Katowice
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