UTAUT Variables' Influence on the Adoption of Open Access Scholarly Publishing in Selected Universities in Kenya

Author:

Waithaka Mercy Wangechi1ORCID,Omwoyo Onyancha Bosire2

Affiliation:

1. University of Nairobi, Kenya

2. University of South Africa, South Africa

Abstract

Abstract open access (OA) scholarship has become a buzzword among different stakeholders including researchers, universities, governments, funders, publishers, and journal vendors. The successful acceptance and adoption of OA scholarly publishing (OASP), however, depends on many factors. Using the unified theory of acceptance and use of technology (UTAUT) as a theoretical lens, this study examined the extent to which the UTAUT variables influence the adoption and use of OASP in selected universities in Kenya. The study adopted a quantitative approach with a survey as research design and targeted 341 teaching staff at the University of Nairobi (UoN), Jomo Kenyatta University of Agriculture and Technology (JKUAT), and Kenyatta University (KU). A questionnaire, structured according to the UTAUT variables, was used to collect data. Data were analyzed using inferential statistics and regression analysis.

Publisher

IGI Global

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