Challenges and Roadblocks in Navigating the Luxury Car Strategy in Charter Aviation

Author:

Tabassum Adiba1,SIddiqui Azim2

Affiliation:

1. Independent Researcher, USA

2. Exon Montessori Inter College, India

Abstract

The chapter explores integrating luxury car services into charter aviation, focusing on enhancing the passenger experience, brand perception, and market positioning. It delves into challenges such as high costs, operational complexities, market limitations, and sustainability concerns, while also highlighting opportunities for customer experience enhancement, brand differentiation, market expansion, and strategic partnerships. The chapter provides insights into marketing strategies, customer experience, and competitive advantages and addresses operational and strategic aspects of implementing luxury car services in charter aviation, aiming to redefine luxury standards in the industry.

Publisher

IGI Global

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