The Role of Ecotourism and Environmental Awareness in Shaping Travel Behavior

Abstract

This chapter offers a clear and thorough analysis of the mutually beneficial link between ecotourism & environmental consciousness highlighting the critical role that this dynamic interaction plays in promoting environmentally friendly travel behaviour. There has never been a greater pressing demand for ethical and responsible travel as the world faces more and more environmental issues. This study explores the fundamental ideas of ecotourism breaking down its complex elements and emphasising how it may support environmental education, community empowerment and biodiversity conservation. The chapter starts off by outlining the basic ideas that support ecotourism, highlighting its dedication to reducing adverse effects on the environment while maximising beneficial contributions to regional ecosystems and cultures. Further chapter also emphasises the significance of raising environmental consciousness among visitors, locals and industry participant highlighting the critical role that education plays in encouraging a shared commitment to environmentally friendly procedures.