Affiliation:
1. Lovely Professional University, India
2. Islamic University of Science and Technology, Indonesia
3. Kharazmi University, Iran
Abstract
This study examines how AI and robots shift competitive advantage across industries. Through a literature analysis, case studies, and a robust methodological framework, this study shows how new technologies change operational paradigms, redefine innovation, and put organizations at the forefront of industry dynamics. Strategic AI and robot integration is essential for competitive advantage in manufacturing, healthcare, banking, logistics, and tourism. This theoretical framework helps scholars, practitioners, and policymakers navigate the intricate relationships between AI, robots, and industry dynamics. Finally, the chapter suggests further research on ethical issues, interdisciplinary studies, long-term effects, global perspectives, and human-AI collaboration. This research provides a solid foundation for understanding how AI and robotics are changing the commercial landscape at the technological frontier.