Disruptive Innovations

Abstract

The significant competitive environment around the hospitality industry triggers the exploration of novel ways and elements of coherent performance. Although disruptive innovations in the hospitality industry are complex, it provides compelling opportunities. Moreover, its emergence cannot be bestowed upon the current pandemic, since it is considered to be as old as business itself. The aim of the chapter is to capture the role of disruptive innovation in enabling the hospitality industry to engineer business excellence. Also, the chapter attempts to provide insights into the potential disruptions that will rule the hospitality industry in the future. The recent findings from this field show that the hospitality sector has already begun to adopt innovations gradually to respond to consumer behavior transition driven by on-demand services. Finally, the author concludes with the assertion that disruptive innovations are pivotal in the survival and sustenance of the hospitality businesses.