Affiliation:
1. BNU-HKBU United International College, China
2. City University of Hong Kong, China
3. Seoul National University, South Korea
Abstract
This study examines the strategic and tactical measures companies exploit as a source of competitive advantage to outlive risk challenges and to seize the attendant opportunities in a volatile economic environment. Results from a series of in-depth interviews with senior executives of Hong Kong-based successful enterprises in the textile and apparel industry show that the participant companies have, though not under the banner of enterprise risk management (ERM), adopted to varying extents a proactive, enterprise-wide and holistic approach to combat and manage risks. The findings of the ERM maturity analysis attest that the tendency to use formal approaches to manage risk issues is positively related to an organization's size, scope of operations, and legal structure. The analyses also underpin that effective enterprise risk management should embrace proactive, future and external oriented strategic initiatives that create and enhance organizational resilience through the involvement of internal as well as external stakeholders.
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