Affiliation:
1. University of Beira Interior, Portugal
2. Universidade Nova de Lisboa, Portugal
Abstract
Radio Frequency Identification (RFID) is a new technology that has received considerable attention from academics and practitioners due to its large scope of application, advantages and potentialities. This chapter aims to highlight the potentialities associated with RFID in fast moving Fashion Supply Chain Management (FSCM). The research emphasizes the technological contribution to the Fashion Supply Chain (FSC) such as speed up logistics activities, increased quality, reduced prices, and more responsive improvements for customer satisfaction. The chapter reviews the RFID technology, presents the benefits, disadvantages, and barriers associated with it. To explore the deployment of the RFID technology in the Fashion Supply Chain (FSC), a case study investigation of companies in different FSCM nodes was carried out. A cross-case analysis it is also presented to achieve a deeper understanding about this technology in a fast moving FSCM context.
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