Strategy for Implementing Immersive Technologies in the Professional Training Process of Future Designers

Abstract

Abstract The article is devoted to the formulation of a strategy for studying immersive technologies in the professional training process of future designers. To formulate the strategy, we reviewed current research in the field of design education on the use of augmented or virtual reality. Based on the analysis of scientific and methodological literature, the features of implementing the study of immersive technologies in the process of professional training of designers are described. There were reviewed educational programs of leading Ukrainian and foreign higher educational institutions in the specialty “design” using SWOT analysis. The strategy for studying augmented reality technology is formulated on the example of the educational program “Graphic Design”. Based on the results of the study, it is concluded that immersive technologies can be successfully implemented in higher education institutions with a developed infrastructure, qualified personnel and students with sufficiently developed multimedia competence. The future prospects of the study are connected with the conduction of an experimental study in order to find out the effectiveness of applying the proposed strategy for the implementation of immersive technologies on the example of the educational program “Graphic Design”.