Best practices in achieving a customer‐focused culture
Author:
Publisher
Emerald
Subject
Business and International Management,Strategy and Management
Reference19 articles.
1. Market orientation and performance in service firms: role of innovation
2. A customer‐oriented new service development process
3. Customer orientation and performance: a study of SMEs
4. How critical is internal customer orientation to market orientation?
5. Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis
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