Expenditure-based Segmentation of Visitors to the Wacky Wine Festival-Reference-Cited by-同舟云学术

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Expenditure-based Segmentation of Visitors to the Wacky Wine Festival

Published:2012-01 Issue:3 Volume:37 Page:215-225
ISSN:0250-8281
Container-title:Tourism Recreation Research
language:en
Short-container-title:Tourism Recreation Research

Author:

Saayman Melville,Saayman Andrea,Joubert Elize-Mari

Publisher

Informa UK Limited

Subject

Management, Monitoring, Policy and Law,Tourism, Leisure and Hospitality Management,Geography, Planning and Development,Cultural Studies

Link

http://www.tandfonline.com/doi/pdf/10.1080/02508281.2012.11081710

Reference67 articles.

1. Variable Selection in Tourism Market Segmentation Models

2. ARMSTRONG, G. and KOTLER, P. (2005).Marketing: An Introduction.New Jersey. Prentice Hall.

3. Linking Wine Preferences to the Choice of Wine Tourism Destinations

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