The Growth of the offer and the Perceptions of Television Content Quality
Author:
Affiliation:
1. School of Economics and Business, Universidad De Navarra, Pamplona, Spain
2. Department of Business Administration, Universidad Pública De Navarra, Pamplona, Spain
3. Department of Media Management, Universidad De Navarra, Pamplona, Spain
Funder
Spanish Ministry of Science and Innovation
Publisher
Informa UK Limited
Subject
Strategy and Management,Communication,Business and International Management
Link
https://www.tandfonline.com/doi/pdf/10.1080/16522354.2021.1984159
Reference100 articles.
1. The perception of quality and the demand for services
2. Customer Satisfaction, Market Share, and Profitability: Findings from Sweden
3. The evolution of viewers’ concerns and perceptions of television content quality
4. How advertising affects quality perception of public service television? A comparison of two surveys in Spain (2008 and 2012)
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