Selling the Life Sciences: Promises of a Better Future in Biotechnology Advertisements
Author:
Publisher
Informa UK Limited
Subject
History and Philosophy of Science,Sociology and Political Science,Biomedical Engineering,Cultural Studies,Health(social science),Biotechnology
Link
http://www.tandfonline.com/doi/pdf/10.1080/0950543022000028938
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1. Models and Metaphors
2. Similarity, Relevance, and the Comparison Process
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