A Knowledge-Based Explanation of Franchise System Resources and Performance
Author:
Publisher
Informa UK Limited
Subject
Marketing
Link
http://www.tandfonline.com/doi/pdf/10.1080/1046669X.2016.1186470
Reference122 articles.
1. Opportunistic behaviors in franchise chains: the role of cohesion among franchisees
2. Price control and advertising in franchising chains
3. Entrepreneurs, Contracts, and the Failure of Young Firms
4. Stable Plural Forms in Franchise Systems: An Examination of the Evolution of Ownership Redirection Research
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