How Do Customers Perceive Service Quality in Differently Structured Fast Food Restaurants?
Author:
Publisher
Informa UK Limited
Subject
Marketing,Tourism, Leisure and Hospitality Management,Management Information Systems
Link
http://www.tandfonline.com/doi/pdf/10.1080/19368623.2014.903817
Reference52 articles.
1. Does Franchising Create Value? An Analysis of the Financial Performance of US Public Restaurant Firms
2. Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses
3. Encounter Satisfaction versus Overall Satisfaction versus Quality: The Customer's Voice
4. A Multistage Model of Customers' Assessments of Service Quality and Value
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