Editorial: New Thoughts on Advertising’s Impact on Consumer Prices-Reference-Cited by-同舟云学术

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Editorial: New Thoughts on Advertising’s Impact on Consumer Prices

Published:2023-02-17 Issue:2 Volume:42 Page:261-262
ISSN:0265-0487
Container-title:International Journal of Advertising
language:en
Short-container-title:International Journal of Advertising

Author:

Taylor Charles R.¹

Affiliation:

1. Villanova University

Publisher

Informa UK Limited

Subject

Marketing,Communication

Link

https://www.tandfonline.com/doi/pdf/10.1080/02650487.2023.2183558

Reference10 articles.

1. The Impact of Advertising on the Price of Consumer Products

2. Green, L. 2016. Does advertising raise consumer prices. The Advertising Association. https://adassoc.org.uk/credos/does-advertising-increase-consumer-prices/

3. Perspectives: Advertising and climate change – Part of the problem or part of the solution?

4. Female power portrayals in advertising

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