The Moderating Role of Privacy Concerns on Intention to Use Smart Wearable Technologies: An Integrated Model Combining UTAUT2 Theoretical Framework and Privacy Dimensions-Reference-Cited by-同舟云学术

The Moderating Role of Privacy Concerns on Intention to Use Smart Wearable Technologies: An Integrated Model Combining UTAUT2 Theoretical Framework and Privacy Dimensions

Published:2022-11-08 Issue:2 Volume:36 Page:93-111
ISSN:0891-1762
Container-title:Journal of Global Marketing
language:en
Short-container-title:Journal of Global Marketing

Author:

Singh Sindhu¹

Affiliation:

1. K J Somaiya Institute of Management, Somaiya Vidyavihar University, Mumbai, India

Publisher

Informa UK Limited

Subject

Marketing,Business and International Management

Link

https://www.tandfonline.com/doi/pdf/10.1080/08911762.2022.2141167

Reference61 articles.

1. Factors Influencing the Adoption of Smart Wearable Devices

2. Using smartwatches for fitness and health monitoring: the UTAUT2 combined with threat appraisal as moderators

3. Model of Adoption of Technology in Households: A Baseline Model Test and Extension Incorporating Household Life Cycle

4. Exploring the factors that support adoption and sustained use of health and fitness wearables

5. Smartwatches

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