APPLICATION OF PYTHON IN MARKETING EDUCATION: A BIG DATA ANALYTICS PERSPECTIVE-Reference-Cited by-同舟云学术

APPLICATION OF PYTHON IN MARKETING EDUCATION: A BIG DATA ANALYTICS PERSPECTIVE

Published:2022-01-03 Issue: Volume: Page:1-16
ISSN:1052-8008
Container-title:Marketing Education Review
language:en
Short-container-title:Marketing Education Review

Author:

Teimourzadeh Aria¹^ORCID,Kakavand Samaneh²,Kakavand Benjamin²

Affiliation:

1. Management Information Systems and Business Analytics, Huron University, University of Western Ontario, London, ON, Canada

2. International Business Management, Conestoga College Institute of Technology and Advanced Learning, Kitchener, ON, Canada

Publisher

Informa UK Limited

Subject

Education

Link

https://www.tandfonline.com/doi/pdf/10.1080/10528008.2021.2021374

Reference13 articles.

1. Experiential Learning and Customer Needs in the Undergraduate Marketing Research Course

2. Marketing the Fantasy Football League: Utilization of Simulation to Enhance Sport Marketing Concepts

3. GMAC. (2020). Application trends survey report 2020. Graduate Management Admission Council. Retrieved from https://www.gmac.com/market-intelligence-and-research/research-library/admissions-and-application-trends/2020-application-trends-survey-report

4. Building Skills with Professional Activity Reports

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