Imagine it happening to my classmates: using video testimonials as a social marketing intervention in adolescent smoking cessation programs-Reference-Cited by-同舟云学术

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Imagine it happening to my classmates: using video testimonials as a social marketing intervention in adolescent smoking cessation programs

Published:2024-03-15 Issue:1 Volume:11 Page:
ISSN:2331-1975
Container-title:Cogent Business & Management
language:en
Short-container-title:Cogent Business & Management

Author:

Fitrianto Mohammad Eko¹²^ORCID,Dharmmesta Basu Swashta³^ORCID,Purwanto Bernardinus Maria³^ORCID

Affiliation:

1. Department of Management, Faculty of Economics, Universitas Sriwijaya, Inderalaya, Indonesia

2. Faculty of Economics and Business, Universitas Gadjah Mada, Yogyakarta, Indonesia

3. Department of Management, Faculty of Economics and Business, Universitas Gadjah Mada, Yogyakarta, Indonesia

Publisher

Informa UK Limited

Link

https://www.tandfonline.com/doi/pdf/10.1080/23311975.2024.2321927

Reference67 articles.

1. Disgust images and nonprofit children’s causes;Allred A. T.;Journal of Social Marketing,2018

2. Marketing Social Marketing in the Social Change Marketplace

3. How Graphic Visual Health Warnings Affect Young Smokers’ Thoughts of Quitting

4. The Myth of Peer Influence in Adolescent Smoking Initiation

5. Fear appeals: the influence of threat orientations

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Social marketing of the coffee cream liquor in the Association of Agroindustrial Entrepreneurs of Challohuma of San Juan del Oro;Siembra;2024-05-15

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