Consumer behavior: managerial insights from a collectivistic culture

Author:

Mattar Dorine M.1,Hanna Sarah1ORCID

Affiliation:

1. Business Administration and Economics, Notre Dame University-Louaize, North Lebanon, Lebanon

Publisher

Informa UK Limited

Reference83 articles.

1. Abi Rached, J., & Ishac, D. (2020). The socioeconomic impact of COVID-19 on Lebanon: A crisis within crises, EUROMESCO SPOT-ON Number 19, June 2020, a project co-funded by the European Union and the European institute of the Mediterranean. IEMed.

2. Abu Ismail, K. (2020). Impact of COVID-19 on money metric poverty in Arab countries. Economic and Social Commission for Western Asia (ESCWA).

3. Product packaging as a predictive factor of consumer patronage of toothpaste in Ado-Ekiti, Nigeria;Adegbola E.;British Journal of Marketing Studies,2015

4. Impact of word of mouth on consumer buying decision;Ahmad N.;European Journal of Business and Management,2014

5. Ajzen, I. (1985). From intentions to actions: A theory of planned behavior. Springer-Verlag Berlin Heidelberg.

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