A social marketing perspective on road freight transportation of fresh fruits and vegetables: a Slovene case
Author:
Affiliation:
1. Biotechnical Faculty, University of Ljubljana, Ljubljana, Slovenia
2. School of Natural Sciences, Technology and Environmental Studies, Södertörn University, Huddinge, Sweden
Publisher
Informa UK Limited
Subject
Economics and Econometrics
Link
https://tandfonline.com/doi/pdf/10.1080/1331677X.2017.1314820
Reference62 articles.
1. The Who, Where, and When of Social Marketing
2. Smart metering for residential energy efficiency: The use of community based social marketing for behavioural change and smart grid introduction
3. Marketing Social Marketing in the Social Change Marketplace
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