Investigating the discriminatory pricing strategy of theme parks considering visitor’s perceptions-Reference-Cited by-同舟云学术

Investigating the discriminatory pricing strategy of theme parks considering visitor’s perceptions

Published:2020-09-22 Issue:1 Volume:26 Page:1-14
ISSN:1094-1665
Container-title:Asia Pacific Journal of Tourism Research
language:en
Short-container-title:Asia Pacific Journal of Tourism Research

Author:

Wang Xiaohuan¹²,Fan Zhi-Ping¹³^ORCID,Li Haibin¹

Affiliation:

1. Department of Information Management and Decision Sciences, School of Business Administration, Northeastern University, Shenyang, People’s Republic of China

2. Institute of Behavioral and Service Operations Management, School of Business Administration, Northeastern University, Shenyang, People’s Republic of China

3. Key Laboratory of Data Analytics and Optimization for Smart Industry (Northeastern University), Ministry of Education, People’s Republic of China

Funder

National Natural Science Foundation of China

Publisher

Informa UK Limited

Subject

Tourism, Leisure and Hospitality Management,Geography, Planning and Development

Link

https://www.tandfonline.com/doi/pdf/10.1080/10941665.2020.1801783

Reference61 articles.

1. Inequity In Social Exchange

2. Make it delightful: Customers' experience, satisfaction and loyalty in Malaysian theme parks