The Effect of Corporate Culture and Structure on Knowledge Sharing: The Case of Health and Beauty Retail Sector in Ho Chi Minh City, Vietnam

Abstract

This research investigates the essence of the association between the three concepts, including corporate culture, corporate structure, and knowledge sharing. In this regard, more specifically, the goal of the paper is to determine the role that corporate culture and structure play in improving knowledge sharing in large health and beauty enterprises in Ho Chi Minh city, Vietnam. The quantitative research obtains data from 273 eligible respondents who currently are employees of large-sized enterprises in the sector in Ho Chi Minh City, Vietnam, such as Pharmacity, Guardian, Watsons, Hasaki, etc.; the collected data is then analyzed by the SPSS Statistics software. In findings, it is shown that factors such as ‘support and collaboration’, and ‘leadership commitment’ affect positively on knowledge sharing, yet ‘formalization’ and ‘centralization’ influence negatively on knowledge sharing. On a different note, it appears that the factor ‘learning and development’ does not impact knowledge sharing in this context.