A comprehensive look at luxury brand marketing research from 2000 to 2016: a bibliometric study and content analysis-Reference-Cited by-同舟云学术

A comprehensive look at luxury brand marketing research from 2000 to 2016: a bibliometric study and content analysis

Published:2018-12-19 Issue:3 Volume:69 Page:233-264
ISSN:2198-1620
Container-title:Management Review Quarterly
language:en
Short-container-title:Manag Rev Q

Author:

Aliyev Farhad,Urkmez Taylan,Wagner Ralf

Publisher

Springer Science and Business Media LLC

Subject

Strategy and Management,Business, Management and Accounting (miscellaneous)

Link

http://link.springer.com/content/pdf/10.1007/s11301-018-00152-3.pdf

Reference113 articles.

1. Aguilar FJ (1967) Scanning the business environment. Macmillan, New York

2. Aliyev F, Wagner R (2018) Cultural influence on luxury value perceptions: collectivist versus individualist luxury perceptions. J Int Consum Market 22:1–15

3. Aliyev F, Ürkmez T, Wagner R (2018) Luxury brands do not glitter equally for everyone. J Brand Manag 25:337–350

4. Alvandi M, Fazli S, Najafi S (2013) Investigating the impact of self on attitudes toward luxury brands among teens in Iran. Int Res J Appl Basic Sci 5(7):854–865

5. Bain and Company (2014) Luxury goods worldwide market study fall winter 2014: the rise of the borderless consumer. http://www.bain.com/publications/articles/luxury-goods-worldwide-market-study-december-2014.aspx . Retrieved 2 Sept 2017

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