Customer Knowledge Management Models: Assessment and Proposal

Author:

Buchnowska Dorota

Publisher

Springer Berlin Heidelberg

Reference38 articles.

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2. Bueren, A., Schierholz, R., Kolbe, L., Brenner, W.: Customer knowledge management - improving performance of customer relationship management with knowledge management. In: Proceedings of the 37th Annual Hawaii International Conference on System Sciences. IEEE (2004)

3. Rowley, J.E.: Reflections on customer knowledge management in e-business. Qualitative Market Research: An International Journal 5(4), 268–280 (2002)

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