A Conceptual Framework: Creating Competitive Advantage Through Green Communication in Tourism and Hospitality Industry-Reference-Cited by-同舟云学术

A Conceptual Framework: Creating Competitive Advantage Through Green Communication in Tourism and Hospitality Industry

Published:2022 Issue: Volume: Page:95-117
ISSN:2730-5554
Container-title:Green Marketing in Emerging Economies
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Author:

Amoako George Kofi,Agbemabiese George Cudjoe,Bonsu Gifty Agyeiwaa,Sedalo Genevive

Publisher

Springer International Publishing

Link

https://link.springer.com/content/pdf/10.1007/978-3-030-82572-0_5

Reference79 articles.

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3. Al-Tokhais, A. (2016). The relationship between communication effectiveness and multicultural employees’ job outcomes. Doctoral dissertation, Kent State University.

4. Amoako, G. K., Dzogbenuku, R. K., & Abubakari, A. (2020). Do green knowledge and attitude influence the youth’s green purchasing? Theory of planned behavior. International Journal of Productivity and Performance Management.

5. Arseculeratne, D., & Yazdanifard, R. (2014). How green marketing can create a sustainable competitive advantage for a business. International Business Research, 7(1), 130–137.

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