Exploring the Influence of Guangdong Culture on Consumer Attitudes in Online Shopping
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Publisher
Springer Nature Switzerland
Link
https://link.springer.com/content/pdf/10.1007/978-3-031-61463-7_17
Reference39 articles.
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3. N.A.J. Azam, S. Kabiraj, W. Shaoyuan, M.I.A. Azam, Adoption of TAM to measure consumer’s attitude towards self-service technology: utilizing cultural perspectives as a moderator variable. Glob. Bus. Rev. (2023)
4. W. Budzinski, R. Daziano, Preferences for online grocery shopping during the COVID-19 pandemic-the role of fear-related attitudes. J. Choice Modelling 47 (2023)
5. L.A. Fook, L. McNeill, Click to buy: the impact of retail credit on over-consumption in the online environment. Sustainability 12(18) (2020)
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