Theoretical Background: Social Marketing and Quality of Life-Reference-Cited by-同舟云学术

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Theoretical Background: Social Marketing and Quality of Life

Published:2021 Issue: Volume: Page:3-25
ISSN:2213-994X
Container-title:Applying Quality of Life Research
language:
Short-container-title:

Author:

Alves Helena,Galan-Ladero M. Mercedes,Rivera Reynaldo G.

Publisher

Springer International Publishing

Link

https://link.springer.com/content/pdf/10.1007/978-3-030-83286-5_1

Reference48 articles.

1. Alves H, Galan-Ladero M (2019) Theoretical background: introduction to social marketing. In: Galan-Ladero M, Alves H (eds) Case studies on social marketing. A global perspective. Springer, Cham

2. Alves H, Vazquez JL (eds) (2013) Best practices in marketing and their impact on quality of life. Springer. https://www.springer.com/gp/book/9789400758773

3. Andreasen AR (1994) Social marketing: its definition and domain. J Public Policy Mark 13(1):108–114

4. Archer M (ed) (2017) Morphogenesis and human flourishing. Springer International Publishing. https://doi.org/10.1007/978-3-319-49469-2

5. ASHA - American Speech-Language-Hearing Association (2020) Social communication definition. https://www.asha.org/public/speech/development/social-communication/

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1. Analyzing Perspectives on Lifestyle M-Health Apps;Advances in Marketing, Customer Relationship Management, and E-Services;2023-11-14

2. Social Marketing to achieve the Sustainable Development Goals (SDGs) in 2030 Agenda by the United Nations;International Review on Public and Nonprofit Marketing;2023-07-27

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