Big Data for Customer Knowledge Management-Reference-Cited by-同舟云学术

Big Data for Customer Knowledge Management

Published:2019-09-05 Issue: Volume: Page:244-253
ISSN:2194-5357
Container-title:Advances in Intelligent Systems and Computing
language:
Short-container-title:

Author:

Olszak Celina,Kisiołek Arkadiusz

Publisher

Springer International Publishing

Link

http://link.springer.com/content/pdf/10.1007/978-3-030-30443-0_22

Reference39 articles.

1. ADMA: Best Practice Guideline: Big Data. A guide to maximising customer engagement opportunities through the development of responsible Big Data strategies. Association for Data-drivers Marketing & Advertising (2013). http://datascienceassn.org . Accessed 24 Feb 2019

2. Alexa: Spotify.com Traffic, Demographics and Competitors. https://www.alexa.com/ . Accessed 05 Mar 2019

3. Boljanović, J., Stanković, J.: The role of knowledge management in building client relationships. Singidunum J. 9(1), 16–28 (2012)

4. Bueren, A., Schierholz, R., Kolbe, L., Brenner, W.: Customer knowledge management - improving performance of customer relationship management with knowledge management. In: Proceedings of the 37th Annual Hawaii International Conference on System Sciences, pp. 1–10 (2004)

5. Bukovitz, W., Williams, R.: The Knowledge Management Fieldbook, p. 2. Financial Times – Prentice Hall, Pearsons Education Ltd., London (1999)

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