A STUDY ON THE IMAGE OF CHINA IN THE GERMAN MEDIA

Abstract

In recent years there has been an increasing number of researches in the domestic academic community studying the image of China in the German media. This article is divided into two parts: literature review and theoretical foundation combing. The literature review section compares domestic and foreign studies on China's image in the German media coverage of China during the COVID-19 pandemic. Most of the studies on China-related reports in the German media and in the Western media during the pandemic are based on lexical choices and discourse themes to analyse the negative images of China portrayed by the media and to explore the inuence of ideology and national interests on the construction of the discourse, without exploring the role of the discourse maker's cognition, thinking and knowledge in the production and interpretation of the discourse. In terms of theoretical foundations, this article has identied the theory of stereotypes and national identity in communication studies, thus forming a theoretical system of national image research based on critical discourse analysis