Abstract
Women shoulder the dual responsibilities of managing their households and professional commitments. However, the COVID-19 pandemic has introduced a new working model that has blurred these roles. Even before the pandemic, women encountered numerous barriers in the workplace, and the pandemic may have exacerbated these challenges. Therefore, it is essential to explore this topic further. This study aims to investigate women's experiences in the workplace during the COVID-19 pandemic, utilising a qualitative approach within an exploratory and interpretivist paradigm. The research adopts a case study methodology focusing on one of South Africa's leading banks, with women from different levels of seniority selected for sampling. From September 2021 to February 2022, interviews were conducted with fifteen women from the case study bank using Microsoft Teams. Thematic analysis was employed to analyse the collected data, resulting in four themes and thirteen sub-themes. The first theme explores changes in the working model, while the second theme delves into organisational support. The third theme focuses on continued career growth, and the final theme addresses work-life conflict. The findings indicate that women in the case organisation perceive the remote working model as advantageous, increasing productivity and facilitating the integration of their professional and personal roles. However, a drawback of this new arrangement is the emergence of work-life conflict as work responsibilities intrude upon their personal lives. Although the case organisation provided some support, there is room for improvement. This study offers valuable insights for the financial services sector regarding women's experiences and areas that require enhancement within the industry. By shedding light on women's workplace experiences during the COVID-19 pandemic, this research contributes to the existing knowledge and presents a conceptual model for organisations to support female employees working remotely.
Publisher
Center for Strategic Studies in Business and Finance SSBFNET
Subject
General Earth and Planetary Sciences,General Environmental Science